NAME: Melissa Wise
TITLE: Vice president of East Pennsboro Township-based Central Pennsylvania College, which offers career-focused bachelor's and associate's degree programs.
PERSONAL: Husband, Chris Wise, chief financial officer of RTA Furniture; son, Britton Wise, 5
WHAT WAS THE BIGGEST CHALLENGE YOU OVERCAME AT YOUR COMPANY? "One of the most significant challenges has been getting others within the organization to embrace change and grow with the college, without burning them out. People are an organization's greatest resource and keeping the people within your organization excited and upbeat can take a lot of energy."
WHAT SHOULD PEOPLE KNOW ABOUT YOUR INDUSTRY? "When people think of for-profit higher education institutions, many envision large publicly traded corporate entities, This doesn't describe Central Penn. Central Penn is a closely held, ESOP (employee stock ownership plan) owned, small private college. The nature of our institution embraces and promotes a student-centered atmosphere."
WHAT TRENDS IN YOUR PROFESSION DO YOU SEE IN CENTRAL PA? "Online and blended (part classroom and part online) instruction is a growing demand from 'college in high school' programs -- through traditional college curriculum. I believe that aspects of online education will become commonplace throughout the education process."
YOUR DEFINITION OF A LEADER: "A leader has a strong sense of vision and has the ability to motivate, challenge, and respect others."
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